Nu + Problem.

New problems occur all the time.

Sometimes, we have to bear the problems forever.

To solve the problems, sometimes we make things more complicated.

Nu + Method.

We want to provide a new method that solve the problems which is simple and elegant.

We spend a lot of time thinking, discussing and experimenting to figure out the best method.

These are the reasons why we produce new products slower than other companies and why we can make a difference.

This is NuPhy.

A Simple Vision.

Hard Cider Labs believes that a good product should integrate smart thinking and exquisite design,

perfectly fitting in your daily life as well as your working environment.

Living Life Wirelessly.

We believe in the wireless future, and wireless charging technology

is an important part of our future world.

Hard Cider Labs wants to bring such technology within reach by producing different products,

hoping that everyone won’t be bothered by charging anymore.

We are Hard Cider Labs.

Hard Cider Labs Team is a group of designers and engineers who are Apple’s big fans.

We sincerely hope that we can carry on the persistence and passion of Steve Jobs,

so as to design more outstanding works that can change the way we live.